LeaderShop
Title Index
A-K  L-Z

. Search Books . Bestsellers . What's New . LeaderShop
Main Page
. Help . View Cart

BookInfo
 Description and Reviews
 Reader's Index
 About the Author
 Table of Contents
 Customer Reviews
 Find Similar Items


.
See Also:
. Creativity



leadership books leadership books leadership books

leadership books
Secure Online Ordering Guaranteed!

The Ten Faces of Innovation : IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization


Thomas Kelley with Jonathan Littman



0385512074
Retail Price: $29.95
LS Price: $19.77
You Save: $10.18 (34%)


Availability: Usually ships within 24 hours

Format: Hardcover, 288pp.
ISBN: 9780385512077
Publisher: Currency
Pub. Date: October 18, 2005

Average Customer Review:
leadership

leadership

leadership
 
Order This Book!

Add To My Cart

view cart
email friend
 

Secure Order Guarantee

Item No: 0385512074



leadership
Description and Reviews
From The Publisher:

The author of the bestselling The Art of Innovation reveals the strategies IDEO, the world-famous design firm, uses to foster innovative thinking throughout an organization and overcome the naysayers who stifle creativity.

The role of the devil's advocate is nearly universal in business today. It allows individuals to step outside themselves and raise questions and concerns that effectively kill new projects and ideas, while claiming no personal responsibility. Nothing is more potent in stifling innovation.

Drawing on nearly 20 years of experience managing IDEO, Kelley identifies ten roles people can play in an organization to foster innovation and new ideas while offering an effective counter to naysayers. Among these approaches are the Anthropologist—the person who goes into the field to see how customers use and respond to products, to come up with new innovations; the Cross-pollinator who mixes and matches ideas, people, and technology to create new ideas that can drive growth; and the Hurdler, who instantly looks for ways to overcome the limits and challenges to any situation.

Filled with engaging stories of how companies like Kraft, Procter and Gamble, Cargill and Samsung have incorporated IDEO's thinking to transform the customer experience, The Ten Faces of Innovation is an extraordinary guide to nurturing and sustaining a culture of continuous innovation and renewal.

.
Reviews

"Essential reading for every single person in your organization--even the CEO should read it! Each page contains a nugget that's worth the price of the entire book. Wow."
—Seth Godin, author of Purple Cow


“A concensus is emerging that Innovation must become most every firm's ‘Job One.’ ‘Hurdle One,’ however, is a doozer: establishing a Culture of Innovation. IDEO thought leader Tom Kelley offers a thoroughly original and thoroughly tested approach to creating that ‘culture of innovation.’ Rigorously applying his ‘Ten Faces’ will get the innovation ball rolling ... fast. Bravo!”
—Tom Peters


 
readers index
leadership
Reader's Index 
Send us your favorite quotes or passages from this book.
 

leadership
About the Author

Tom Kelley is the general manager of IDEO and the author of the bestselling business classic, The Art of Innovation. As a leading speaker, he addresses scores of business audiences on how to use innovation to transform a business’s culture and strategic thinking. He lives in Silicon Valley.



leaders
Table of Contents

 



leadership
Customer Reviews
Write your own online review.


Find Items On Similar Subjects
Ten Rules for Strategic Innovators
The Art of Innovation: Lessons in Creativity from IDEO, America's Leading Design Firm
Dealing with Darwin : How Great Companies Innovate at Every Phase of Their Evolution

.
 
leadership
TITLE INDEX: A-K  L-Z | SEARCH | BESTSELLERS | WHAT'S NEW | OUT OF PRINT | HELP | PRIVACY & SECURITY | Leading Blog | LeaderShop Main Page

All prices subject to change and given in U.S. Dollars.

Copyright ©1998-2009 LeadershipNow / M2 Communications, LLC All Rights Reserved


All materials contained in http://www.LeadershipNow.com are protected by copyright and trademark laws and may not be used for any purpose whatsoever other than private, non-commercial viewing purposes. Derivative works and other unauthorized copying or use of stills, video footage, text or graphics is expressly prohibited. LeadershipNow is a trademark of M2 Communications, LLC.
.