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The Project 50 (Reinventing Work): Fifty Ways to Transform Every "Task" into a Project That Matters


Tom Peters



0375407731
Retail Price: $15.95
LS Price: $11.95
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Format: Hardcover, 208pp.
ISBN: 9780375407734
Publisher: Knopf
Pub. Date: September 1999

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Item No: 9780375407734



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Description and Reviews
From The Publisher:

The common denominator/bottom line for both the professional service firm/PSF and the individual/Brand You is: the project. And for the cool individual in the cool professional service firm there is only one answer: the cool project.

A seminar participant said: "Reward excellent failures. Punish mediocre successes." So, how many of you are at work—right now—on "mediocre successes"? At work on projects that won't be recalled, let alone recalled with fondness and glee, a year from now?

We don't study professional service firms. (Mistake.) And we don't study WOW Projects. (Worse mistake.) There is, of course, a project management literature. But it's awful. Or, at least, misleading. It focuses almost exclusively on the details of planning and tracking progress and totally ignores the important stuff like: Is it cool? Is it beautiful? Will it make a difference? My No.1 epithet: "On time . . . on budget . . . who cares?" I.e., does it matter? Will you be bragging about it two—or ten—years from now? Is it a WOW project?

So, then: Step #1 . . .the organization . . .the professional service firm/PSF 1.0. Step 2 . . .the individual . . .the pursuit of distinction/Brand You. And: Step #3 . . . the work itself . . . the memorable project/WOW Projects.

The Project50 is a simple and handy guide that provides 50 easy steps to help the modern businessperson choose the right project, find the right team, develop strategies for success, and ultimately know when it's time to move on.


 

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About the Author

Tom Peters continues to be in constant demand for lectures and seminars. In addition to researching and writing his books, he travels more widely than ever to monitor and observe the business environment worldwide. The founder of the Tom Peters Group in Palo Alto, California, he lives mostly on American Airlines, or with his family on a farm in Vermont or an island off the Massachusetts coast.



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