Title Index
A-K  L-Z

. Search Books . Bestsellers . What's New . LeaderShop
Main Page
. Help . View Cart

 Description and Reviews
 Reader's Index
 About the Author
 Table of Contents
 Customer Reviews
 Find Similar Items

See Also:
. Business

leadership books leadership books leadership books

leadership books
Secure Online Ordering Guaranteed!

Leading Blog
5 Leadership Lessons: What Really Matters According to John Pepper

What Really Matters: Service, Leadership, People, and Values

John Pepper

Retail Price: $26.00
LS Price: $17.68
You Save: $8.32 (32%)

Availability: Usually ships within 24 hours

Format: Hardcover, 320pp.
ISBN: 9780300123524
Publisher: Yale University Press
Pub. Date: May 16, 2007

Average Customer Review:


Order This Book!

Add To My Cart

view cart
email friend

Secure Order Guarantee

Item No: 9780300123524

Description and Reviews
From The Publisher:

The fundamental question in business and in personal life is the same: What really matters? In this book one of America’s most widely admired business leaders distills a lifetime of experience, including failures as well as successes, to reveal his answers.

John Pepper, president, CEO, and chairman of Procter & Gamble for a combined 16 years, underscores the importance of continuous change, innovation, and renewal as prerequisites for growth and sound leadership. In What Really Matters he suggests that a preparedness to alter perspective, rethink assumptions, or change course is central not only to understanding customer needs and keeping costs under control but also to developing talent, organizing global businesses, and supporting communities. While he discusses specific business tactics, he notes that they all center on fundamental tenets: listen to and respect the customer, engender personal accountability and passionate ownership, encourage diversity, and create a vibrant, trusting institution that incorporates employees and their families. In his own years as an executive, Pepper has demonstrated that a profitable business can create and sustain a culture that shapes—and is shaped by—ethical behavior. His profoundly important advice and counsel belong in the lexicon and practice of every leader.


"John Pepper has been an inspiration to countless people around the world. What Really Matters captures his contagious optimism and positive presence, and lays out lessons for living and leadership from which we all can learn."
—A.G. Lafley, Chairman and CEO, Procter and Gamble

"No one should accept a position of responsibility without reading this book. John Pepper provides ground-zero real-world insights into managing the dilemmas that confront every leader-including ethical dilemmas. The business world might be quite different today if this book had been required reading for those CEOs of the past decade who lost their way."
—Norman R. Augustine, Retired Chairman and CEO, Lockheed Martin Corporation, Former Undersecretary of the Army, Former Chairman of the American Red Cross

"What Really Matters is a wonderful antidote for executives who make excuses for their bad behaviors: `it's complicated out there;' `the pressures are enormous;' etc., etc. In practical, clear, and compelling terms, John Pepper lays out how to lead with integrity, humility, and -not instead of -effectiveness."
—Roger Martin, Dean of the Rotman School of Management, University of Toronto

"John Pepper's What Really Matters may been written for a Procter and Gamble audience, but it should be read by other companies and business school, as well as those in government. Not only was John Pepper an extraordinarily creative CEO at P&G, but he also has an unusual ability to communicate what I call `character-based leadership.'"
—David M. Abshire, President and CEO, the Center for the Study of the Presidency

readers index
Reader's Index 
Send us your favorite quotes or passages from this book.

• “Over the years, I’ve seen that the strongest leaders are those who have enough confidence to seek input from others without losing the direction provided by their own internal compass. They understand that the objective of learning is not comfortable consensus. It is to make wiser, more informed choices.” Pg. 243

About the Author

John Pepper is chairman of the board of the Walt Disney Company and chief executive officer of the National Underground Railroad Freedom Center. Previously, he served as vice president of finance and administration at Yale University and in various executive positions at Procter & Gamble, including chairman of the board and chief executive officer. He is married, has four children, and lives in Wyoming, OH.

Table of Contents
Introduction: My Early Years in the Business1
Part One: Foundations for Success9
1Creating Leadership Brands—and Keeping Them Young11
2Let the Consumer Decide41
3Goint for the Big Win67
Part Two: Staying in the Lead103
4The Rewards of Doing Good
5The Power of Community
Part Three: How We Live Our Lives161
6A Passionate Sense of Ownership163
7The Benefits of Diversity and the Challenge of Achieving It186
8A Personal Model for Living203
9A Family Affair253
Conclusion: Enduring Values in an Age of Innovation263
Appendix 1: Biographies of Key Leaders269
Appendix 2: Redesigning Your Organizational Structure to Achieve Your Purpose274
Sources and Selected Bibliography283

Customer Reviews
Write your own online review.

Find Items On Similar Subjects
True North: Discover Your Authentic Leadership

All prices subject to change and given in U.S. Dollars.

Copyright ©1998-2009 LeadershipNow / M2 Communications, LLC All Rights Reserved

All materials contained in http://www.LeadershipNow.com are protected by copyright and trademark laws and may not be used for any purpose whatsoever other than private, non-commercial viewing purposes. Derivative works and other unauthorized copying or use of stills, video footage, text or graphics is expressly prohibited. LeadershipNow is a trademark of M2 Communications, LLC.