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A Class With Drucker: The Lost Lessons of the World's Greatest Management Teacher

William A. Cohen

Retail Price: $17.95
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Format: Paperback, 256pp.
ISBN: 9780814414187
Publisher: AMACOM
Pub. Date: March 4, 2009

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Item No: 9780814414187

Description and Reviews
From The Publisher:

Long considered the worldís greatest thinker and writer on management, Peter Druckerís teachings continue to inspire leaders everywhere. From 1975 to 1979, author William Cohen studied under the Great Man and became the first graduate of his doctoral program. What Drucker taught him literally changed his life. In a matter of a few years, he was recommissioned in the Air Force and rose to the rank of major general. Eventually, he became a full professor, management consultant, multibook author, and university president Ė as well as maintaining a nearly lifelong friendship with the master.

In A Class with Drucker, Cohen shares many of Druckerís teachings that never made it into his countless books and articles, ideas that were offered to his students in classroom or informal settings. Cohen expands on Druckerís lessons with personal anecdotes about his teacherís personality, lack of pretension, and interactions with students and others. He also shows how Druckerís ideas can be applied to the real-world challenges managers face today. Now every reader can benefit from Druckerís thoughts on such topics as:
  • what everybody knows is frequently wrong
  • why everyone should approach problems with their ignorance
  • top executives should stay no longer than six years
  • some so-called menial tasks can only be done by the boss
  • what everyone needs to be an effective manager
  • why self-confidence is a necessity
Enlightening and intriguing, A Class with Drucker will enable anyone to gain from the timeless wisdom of the inspiring man himself.

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About the Author

William A. Cohen, Ph.D. (Pasadena, CA) is an authority on leadership and strategy formulation and deployment. He gives speeches and seminars for the Industrial College of the Armed Forces, the Air War College, the FBI Academy, all four armed services, and corporations from Boeing to The Cheesecake Factory. He is the author of many books including The New Art of the Leader, The Wisdom of the Generals, and How to Make It Big as a Consultant.

Table of Contents

Acknowledgments and Dedicationvii
What Peter Drucker Wrote About Bill Cohenviii
Foreword Ira Jacksonix
How I Became the Student of the Father of Modern Management1
Drucker in the Classroom11
What Everybody Knows Is Frequently Wrong19
Self-Confidence Must Be Built Step-by-Step30
If You Keep Doing What Worked in the Past You're Going to Fail44
Approach Problems with Your Ignorance-Not Your Experience57
Develop Expertise Outside Your Field to Be an Effective Manager69
Outstanding Performance Is Inconsistent with Fear of Failure82
The Objective of Marketing Is to Make Selling Unnecessary96
Ethics, Honor, Integrity and the Law108
You Can't Predict the Future, But You Can Create It121
We're All Accountable133
You Must Know Your People to Lead Them147
People Have No Limits, Even After Failure160
A Model Organization That Drucker Greatly Admired173
The Management Control Panel189
Base Your Strategy on the Situation, Not on a Formula201
How to Motivate the Knowledge Worker215
Drucker's Principles of Self-Development231
Books by and About Peter Drucker252

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