The Decoded Company: Know Your Talent Better Than You Know Your Customers
Leerom Segal, Aaron Goldstein, Jay Goldman and Rahaf Harfoush
Description and Reviews
From The Publisher:
How technology can be your coach, watch your blind spots, and inspire awesome teams.
“Next generation management calls for next generation tools. The Decoded Company shows you how to build truly 21st century operating systems that use data to empower talent, creating not just efficiencies but true capability across your entire business.”
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About the Authors
Leerom Segal is the president and CEO of Klick and has been named "Entrepreneur of the Year" by the Business Development Bank of Canada, won the "Young Entrepreneur of the Year" award from Ernst and Young, been recognized as a "Top 40 Under 40" by The Globe & Mail, and been named to Profit Magazine's Hall of Fame as the Youngest CEO ever to lead a Profit 100 company. Aaron Goldstein is a founding partner of Klick, helping to drive the adoption of advanced technologies to increase the effectiveness and sophistication of our solutions. As chief operating officer, he helps orchestrate our multi-disciplinary teams across all of our client portfolios and projects, and draws on his love of complex systems to efficiently deliver marketing, learning, and operational solutions. Jay Goldman is a managing director at Klick, focused on our innovation mandate and on exploring the opportunities in new channels and markets. He was previously head of marketing for Rypple, a venture-backed startup acquired by Salesforce in 2012 and now known as Work.com. He is the author of the O'Reilly Facebook Cookbook, and he has been published in the Harvard Business Review. Rahaf Harfoush is a digital foresight strategist and the author of Yes We Did: An Insider’s Look at How the Media Built the Obama Brand. Formerly she was the associate director of the Technology Pioneers at the World Economic Forum. She was a contributor to the best-selling Wikinomics: How Mass Collaboration Changes Everything (Tapscott 2006), and Grown Up Digital: How the Net Generation is Changing Your World (Tapscott 2008).
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