Business Management magazine talks with Bruce Poon Tip, owner and CEO of G Adventures a Canadian adventure travel company, about staying clam in a crisis.

• Keeping Calm in a Crisis
  by Ben Thompson, Business Management
  
  Tip has three recommendations for managing in a crisis:
  
  People are really important. “Make sure you have the right people actively involved. Usually, it’s not the top management that works day-to-day with the people and the issues involved; get your operations people in the war room, those staff members best equipped to get you through the situation. Identify who those people are and make sure you have them in the room.”
  
  Transparency is essential. “You have to be as transparent as possible to disarm people because unfortunately in this day and age, the first reaction of modern media is to punch a hole in the story or to find a flaw. And even if there is a flaw, if you’re transparent and put that information out, you’re able to defend it. So transparency is critical.”
  
  Identify who the leader is. “Managing a crisis situation is about keeping everyone together on a mental level. Everyone’s nerves are on edge, and at that time any kind of weakness in an organization can come out under stress. You have to be able to focus on the task at hand, understand what the goal is and be able to make some really tough decisions under enormous pressure. That’s about leadership.”